For information on my coaching service for freelancers copywriters, visit:
For information on my own copywriting, consulting and speaking services, visit:
Get your free copy of the Freelance Business Growth Checklist at AskNickUsborne.com
Convert More Visitors to Buyers
A Web Copywriting Tip by Nick Usborne
If you study your server logs, you'll already know how many people nearly buy something, nearly sign up, nearly register.
The percentage of people who nearly do what you want them to do on your site is scary. After all, you must have got a lot of things right to get them to that page. And then poof!..You've lost them.
Here's something simple you can try.
Just beneath the final call to action, add a line that says something like, "Any Questions? If you have any questions you would like answered before [whatever the action is]..." And then direct them to call you, send you an email, click for instant online help...or whatever else works for you.
The point is, if you manage to salvage some extra sales or registrations, you not only increase your immediate conversion rates, but also secure a happy customer who will hopefully return time and time again.
Back to the Web Copywriting Tips Page...
Sign up for the Excess Voice Newsletter and get this 35-page Guide FREE.
Writing For the Web #1
7 Challenges every Writer and Copywriter faces when writing for the Web
Sign up NOW and I'll send you the link where you can download this 35-page guide...
(Your email address will be used only for the purpose of sending you this newsletter, and you'll be free to unsubscribe at any time.)
Know How Much to Charge For Your Next Freelance Copywriting Job
Make AdSense income from your content pages...