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Review: Pricing Your Writing Services - a guide to setting your freelance fees, by Steve Slaunwhite.

 

If you are a freelance writer or copywriter, you have to answer the same question all of us face almost every day of our freelance careers...

 

"What fee should I quote for that writing job?"

 

The answer you come up with will have a huge impact on your financial success as a freelancer.

 

The trouble is, there is no fixed, standard price list for commercial writing work. This can make things hard for both you and your prospective clients.

 

How can you find that sweet spot...where your estimate makes you good money, but isn't so high that your prospect says no and moves on?

 

What is the secret to pricing your services correctly?

 

Steve Slaunwhite's guide to pricing your writing services is, in my view, the definitive guide to getting it right.

 

I have known Steve for several years and respect him for being a smart professional. He is one of those rare, hype-free copywriters who knows his business and this industry like the back of his hand.

 

What he has done with this guide is tackle two essential parts of the equation.

 

First, he supplies you with a guide to pricing a wide variety of freelance writing jobs – from emails and web pages to direct mail packages, white papers, speeches and more.

 

In other words, he gives you a foundation to work with, so you know the range of prices a prospective client will expect to pay across a range of different project types.

 

Having that baseline is essential. It prevents you from quoting too high, and losing a job. And it protects you from quoting too low and making less money than you should.

 

But that's just the start of it...

 

In addition to providing pricing guidelines, Steve has also written over 70 pages focused on the strategies and tactics of pricing your services, preparing your quotation and persuading your prospect to say yes.

 

This part of the guide is golden.

 

You'll learn how to set your fees at just the right level...how to present quotations correctly...how to deal with objections and pushback...how to follow up and close the deal... and a lot more.

 

What Steve recognizes is that getting a good fee for your next job is not just about knowing what the going rate is, it's also about being professional and smart about how you prepare, present and follow up on your quotation.

This guide is priced very reasonably and I would expect you to be able to recoup the price on the very next job you quote.

 

After that, this guide will keep putting money in your pocket for months and years to come.

Highly recommended.

 

Learn more about Pricing Your Writing Services here...

 

 

 

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